@font-face{font-family:Urbanist;src:url(assets/fonts/urbanist-latin.woff2) format("woff2");font-weight:300 700;font-display:swap}@font-face{font-family:Figtree;src:url(assets/fonts/figtree-latin.woff2) format("woff2");font-weight:400 700;font-display:swap}:root{--bg:#fbf8f5;--surface:#f5f0e8;--surface-2:#efe8df;--tile:linear-gradient(167deg,#f4f1e6 0%,#faf8f2 38%,#faf8f2 84%,#f4f1e6 100%);--ink:#111010;--ink-2:#4a4744;--ink-3:#6b6660;--line:rgba(17,16,16,.12);--copper:#b0732b;--copper-ink:#8a5720;--copper-soft:#f3e6d6;--black:#0d0c0b;--on-dark:#f3eee8;--on-dark-2:#c9c2b9;--on-dark-3:#9a928a;--dark-2:#1c1a18;--copper-on-dark:#d9a56a;--r-lg:24px;--r-pill:48px;--r-md:16px;--r-sm:8px;--sh-1:0 4px 8px rgba(0,0,0,.1);--sh-2:0 2px 16px rgba(0,0,0,.05);--sh-3:0 18px 40px -18px rgba(40,26,10,.28);--e-io:cubic-bezier(.72,0,.45,1);--e-out:cubic-bezier(.33,0,0,1);--f-display:"Urbanist",ui-sans-serif,system-ui,sans-serif;--f-text:"Figtree",ui-sans-serif,system-ui,sans-serif;--wrap:1280px;--gut:clamp(20px,4vw,56px);--sec:clamp(80px,11vw,152px);--hdr:72px}*,::after,::before{box-sizing:border-box}html{-webkit-text-size-adjust:100%;scroll-padding-top:calc(var(--hdr) + 16px)}body{margin:0;background:var(--bg);color:var(--ink);font:400 17px/1.6 var(--f-text);-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility}img,svg{display:block;max-width:100%}a{color:inherit}p{margin:0 0 1em}h1,h2,h3{margin:0;font-family:var(--f-display);font-weight:400;text-wrap:balance}strong{font-weight:600}.sr{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}.skip{position:absolute;left:12px;top:-60px;z-index:100;background:var(--black);color:#fff;padding:10px 16px;border-radius:var(--r-pill);text-decoration:none}.skip:focus{top:12px}:focus-visible{outline:2px solid var(--copper-ink);outline-offset:3px;border-radius:6px}.wrap{max-width:var(--wrap);margin:0 auto;padding:0 var(--gut)}.sec{padding:var(--sec) 0}.tone{color:var(--copper)}.h2{font-size:clamp(2.25rem,4.6vw,3.9rem);line-height:1.04;letter-spacing:-.035em;max-width:18ch}.h3{font-size:clamp(1.3rem,1.8vw,1.6rem);line-height:1.2;letter-spacing:-.015em;font-weight:500;margin:0 0 .6em}.lede{font-size:clamp(1.08rem,1.3vw,1.25rem);line-height:1.55;color:var(--ink-2);max-width:56ch}.micro{font-size:.9rem;color:var(--ink-3);margin-top:18px}.micro--c{text-align:center;margin-top:40px}.sec__head{display:grid;grid-template-columns:minmax(0,7fr) minmax(0,5fr);gap:24px clamp(32px,6vw,96px);align-items:end;margin-bottom:clamp(40px,6vw,72px)}.sec__head .lede{margin:0}.sec__head--wide{grid-template-columns:1fr}.sec__head--wide .h2{max-width:22ch}.sec__head--wide .lede{max-width:62ch}.btn{--h:52px;position:relative;display:inline-flex;align-items:center;gap:14px;min-height:var(--h);padding:0 8px 0 26px;border-radius:var(--r-pill);font:600 1rem/1 var(--f-text);letter-spacing:.005em;text-decoration:none;cursor:pointer;border:0;isolation:isolate;overflow:hidden;white-space:nowrap;transition:transform .6s var(--e-io),box-shadow .3s ease,background-color .3s ease,color .3s ease}.btn__chip{display:grid;place-items:center;width:38px;height:38px;border-radius:50%;flex:none;transition:transform .6s var(--e-io),background-color .3s ease}.btn__chip svg{width:18px;height:18px;transition:transform .6s var(--e-io)}.btn--primary{background:var(--black);color:#fff;box-shadow:inset 0 1px 0 rgba(255,255,255,.14),0 10px 24px -12px rgba(0,0,0,.55)}.btn--primary .btn__chip{background:var(--copper);color:#fff}.btn--primary::after{content:"";position:absolute;inset:0;z-index:-1;background:linear-gradient(105deg,transparent 30%,rgba(214,160,98,.38) 48%,rgba(255,236,208,.22) 52%,transparent 70%);transform:translateX(-120%);transition:transform .9s var(--e-io)}.btn--primary:hover::after{transform:translateX(120%)}.btn:hover{transform:translateY(-2px)}.btn:hover .btn__chip svg{transform:translateX(3px)}.btn--primary:hover .btn__chip{transform:rotate(-8deg) scale(1.06)}.btn:active{transform:translateY(0) scale(.98);transition-duration:.15s}.btn--ghost{padding:0 26px;background:#fff;color:var(--ink);box-shadow:var(--sh-2),inset 0 0 0 1px var(--line)}.btn--ghost:hover{box-shadow:var(--sh-1),inset 0 0 0 1px rgba(17,16,16,.28)}.btn--light{background:var(--bg);color:var(--ink)}.btn--light .btn__chip{background:var(--black);color:#fff}.btn--light:hover .btn__chip{background:var(--copper)}.btn--lg{--h:60px;font-size:1.06rem;padding-left:30px;padding-right:10px}.btn--lg .btn__chip{width:44px;height:44px}.btn--sm{--h:44px;padding-left:20px;padding-right:6px;font-size:.94rem;gap:10px}.btn--sm 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a:hover{color:var(--ink);background:var(--surface)}.hdr__cta{margin-left:8px}.burger{display:none;position:relative;width:46px;height:44px;border-radius:var(--r-pill);background:#fff;border:1px solid var(--line);cursor:pointer;box-shadow:var(--sh-2);transition:border-color .3s ease,box-shadow .3s ease}.burger span{position:absolute;left:14px;right:14px;height:1.6px;border-radius:2px;background:var(--ink);transition:transform .45s var(--e-io),opacity .3s ease,background-color .3s ease}.burger span:first-child{top:15px}.burger span:nth-child(2){top:21px;right:18px}.burger span:nth-child(3){top:27px}.burger:hover{border-color:var(--copper)}.burger:hover span{background:var(--copper-ink)}.burger[aria-expanded=true] span:first-child{transform:translateY(6px) rotate(45deg)}.burger[aria-expanded=true] span:nth-child(2){opacity:0}.burger[aria-expanded=true] span:nth-child(3){transform:translateY(-6px) rotate(-45deg)}.mnav{padding:8px var(--gut) 20px;border-top:1px solid var(--line);background:var(--bg)}.mnav a{display:flex;justify-content:space-between;align-items:center;min-height:56px;border-bottom:1px solid var(--line);text-decoration:none;font:400 1.5rem/1 var(--f-display);letter-spacing:-.02em}.mnav a svg{width:20px;height:20px;color:var(--copper)}.mnav[hidden]{display:none}.hero{padding:clamp(32px,5vw,64px) 0 clamp(56px,7vw,96px)}.hero__h1{font-size:clamp(2.5rem,5.8vw,5.25rem);line-height:.98;letter-spacing:-.04em;max-width:17ch;margin-bottom:clamp(28px,4vw,48px)}.hero__h1 .tone{display:block}.hero__grid{display:grid;grid-template-columns:minmax(0,5fr) minmax(0,7fr);grid-template-areas:"intro media" "copy media";grid-template-rows:auto 1fr;gap:28px clamp(32px,5vw,80px);align-items:start}.hero__intro{grid-area:intro}.hero__copy{grid-area:copy}.hero__media{grid-area:media}.hero__intro .cta-row{margin-top:0}.hero__intro .micro{max-width:46ch;margin-bottom:0}.hero__h2{font-size:clamp(1.4rem,2vw,1.85rem);line-height:1.15;letter-spacing:-.02em;font-weight:500;margin-bottom:20px}.hero__copy p{color:var(--ink-2);max-width:54ch}.hero__copy p a{color:var(--ink);text-decoration-color:var(--copper);text-underline-offset:3px;text-decoration-thickness:1.5px;transition:color .3s ease}.hero__copy p a:hover{color:var(--copper-ink)}.hero__copy{border-top:1px solid var(--line);padding-top:24px}.ph{position:relative;margin:0;border-radius:var(--r-lg);background:var(--tile);overflow:hidden;color:var(--copper);box-shadow:inset 0 0 0 1px rgba(176,115,43,.08)}.ph::before{content:"";position:absolute;inset:auto 18% 16% 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var(--f-display);letter-spacing:-.02em;color:var(--ink-2)}.ticker__track i{width:8px;height:8px;border-radius:50%;background:var(--copper);flex:none}@keyframes tick{to{transform:translateX(-50%)}}.ticker:hover .ticker__track{animation-play-state:paused}.why__grid{display:grid;grid-template-columns:minmax(0,6fr) minmax(0,6fr);gap:clamp(40px,7vw,120px)}.why__lead .h2{margin-bottom:28px}.why__lead{position:relative}.block+.block{margin-top:48px}.why__body p{color:var(--ink-2)}.xlist{list-style:none;margin:8px 0 24px;padding:0;border-top:1px solid var(--line)}.xlist li{display:grid;grid-template-columns:28px 1fr;gap:12px;padding:16px 0;border-bottom:1px solid var(--line);color:var(--ink-2)}.xlist li strong{color:var(--ink)}.xlist svg{width:22px;height:22px;margin-top:3px;color:var(--copper-ink);background:var(--copper-soft);border-radius:50%;padding:3px}.tiles{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));gap:12px}.tile{position:relative;display:flex;flex-direction:column;background:var(--tile);border-radius:var(--r-lg);padding:clamp(24px,3vw,40px);box-shadow:inset 0 0 0 1px rgba(176,115,43,.07);transition:transform .6s var(--e-io),box-shadow .3s ease}.tile:hover{transform:translateY(-4px);box-shadow:var(--sh-3),inset 0 0 0 1px rgba(176,115,43,.12)}.tile p{color:var(--ink-2);flex:1}.tile .btn{align-self:flex-start;margin-top:8px}.tile--a{grid-column:span 7}.tile--b{grid-column:span 5}.tile--c{grid-column:span 5}.tile--d{grid-column:span 7}.tile__h{font-size:clamp(1.55rem,2.5vw,2.2rem);line-height:1.08;letter-spacing:-.03em;margin-bottom:18px;max-width:16ch}.guide{background:#fff}.guide__grid{display:grid;grid-template-columns:minmax(0,5fr) minmax(0,7fr);gap:clamp(40px,7vw,120px)}.guide__sticky{position:sticky;top:calc(var(--hdr) + 32px)}.guide__sticky .h2{margin-bottom:24px}.toc{list-style:none;padding:0;margin:32px 0 0;display:flex;flex-wrap:wrap;gap:8px}.toc a{display:inline-flex;align-items:center;min-height:44px;padding:0 18px;border-radius:var(--r-pill);background:var(--surface);text-decoration:none;font-size:.95rem;transition:background-color .3s ease,color .3s ease}.toc a:hover{background:var(--black);color:#fff}.prose{max-width:68ch}.prose p{color:var(--ink-2)}.prose .h3{margin-top:56px}.prose .h3:first-child{margin-top:0}.tip{margin:32px 0;padding:24px 28px;border-radius:var(--r-lg);background:var(--copper-soft);color:#3d2a14}.tip p{margin:0;color:inherit}.tip strong{color:var(--copper-ink)}.inline-cta{margin-top:40px;padding-top:32px;border-top:1px solid var(--line);display:grid;gap:20px;justify-items:start}.inline-cta p{margin:0;font-size:1.1rem;color:var(--ink)}.compare{background:var(--black);color:var(--on-dark)}.compare .lede,.compare p{color:var(--on-dark-2)}.compare .tone{color:var(--copper-on-dark)}.compare__h3{color:#fff;margin-top:8px}.compare__lede{margin-bottom:40px}.tablecard{background:var(--bg);color:var(--ink);border-radius:var(--r-lg);padding:8px clamp(8px,2vw,24px);overflow:hidden}.cmp{width:100%;border-collapse:collapse;font-size:.98rem}.cmp td,.cmp th{text-align:left;vertical-align:middle;padding:20px 14px;border-bottom:1px solid var(--line)}.cmp tbody tr:last-child>*{border-bottom:0}.cmp thead th{font:600 .8rem/1.2 var(--f-text);text-transform:uppercase;letter-spacing:.08em;color:var(--ink-3);padding-top:18px;padding-bottom:14px}.cmp tbody th{font:500 1.2rem/1.2 var(--f-display);letter-spacing:-.015em;width:19%}.cmp td{color:var(--ink-2)}.cmp td:nth-child(2){width:34%}.cmp td:last-child{text-align:right;white-space:nowrap}.cmp tbody tr{transition:background-color .3s ease}.cmp 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clamp(16px,2vw,24px) 0}.kit--feature .kit__h{font-size:clamp(1.9rem,3.4vw,3rem);letter-spacing:-.035em}.clist{list-style:none;margin:0 0 20px;padding:0}.clist li{display:grid;grid-template-columns:22px 1fr;gap:10px;padding:8px 0;color:var(--ink-2);font-size:.98rem}.clist li strong{color:var(--ink)}.clist svg{width:20px;height:20px;margin-top:2px;color:var(--copper-ink)}.kim{font-size:.95rem;color:var(--ink-2);background:var(--surface);border-radius:var(--r-md);padding:14px 16px;margin-bottom:24px}.kit--feature .kim{background:#fff}.method{background:var(--surface)}.method__grid{display:grid;grid-template-columns:minmax(0,5fr) minmax(0,7fr);gap:clamp(40px,7vw,120px)}.method__lead .h2{margin-bottom:48px}.trust p{color:var(--ink-2)}.disclosure{margin-top:20px;padding:18px 20px;border-radius:var(--r-md);background:#fff;font-size:.95rem}.criteria{list-style:none;margin:8px 0 0;padding:0;counter-reset:c;display:grid;grid-template-columns:1fr 1fr;gap:12px}.criteria li{background:#fff;border-radius:var(--r-lg);padding:24px;color:var(--ink-2);font-size:.98rem;box-shadow:var(--sh-2)}.criteria li strong{display:block;font:500 1.2rem/1.2 var(--f-display);letter-spacing:-.015em;color:var(--ink);margin-bottom:8px}.method__body>p{color:var(--ink-2)}.steps__grid{display:grid;grid-template-columns:minmax(0,6fr) minmax(0,6fr);gap:clamp(40px,7vw,120px)}.rail{list-style:none;margin:8px 0 28px;padding:0;counter-reset:s;position:relative}.rail::before{content:"";position:absolute;left:21px;top:22px;bottom:22px;width:1px;background:linear-gradient(var(--copper),rgba(176,115,43,.15))}.rail li{counter-increment:s;position:relative;display:grid;grid-template-columns:44px 1fr;gap:18px;padding:12px 0;color:var(--ink-2);align-items:center}.rail li::before{content:counter(s);display:grid;place-items:center;width:44px;height:44px;border-radius:50%;background:var(--bg);box-shadow:inset 0 0 0 1px rgba(176,115,43,.45);font:500 1.1rem/1 var(--f-display);color:var(--copper-ink);position:relative}.rail li strong{color:var(--ink)}.steps__main>p,.steps__side p{color:var(--ink-2)}.video{position:relative;aspect-ratio:16/9;border-radius:var(--r-lg);overflow:hidden;background:linear-gradient(160deg,#2a2521,#0d0c0b);margin-bottom:48px}.video__btn{position:absolute;inset:0;width:100%;border:0;background:0 0;cursor:pointer;display:grid;place-items:center}.video__play{display:grid;place-items:center;width:76px;height:76px;border-radius:50%;background:var(--bg);color:var(--black);box-shadow:0 12px 30px -8px rgba(0,0,0,.5);transition:transform .6s var(--e-io),background-color .3s ease}.video__play svg{width:26px;height:26px;margin-left:3px}.video__btn:hover .video__play{transform:scale(1.08);background:#fff}.video__cap{position:absolute;left:18px;bottom:14px;font-size:.82rem;color:#d8d0c6;pointer-events:none}.video 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